Articles & Resources

May sure kept our team busy. When we weren’t running events for our clients (including a webinar, a lunch and learn, and a Drinks & Discover interstate just to name a few), we were sharing marketing wisdom and clinging onto the last of the autumn sunshine. You can check out our highlights for the month below, and even pick up some extra insights – you’re welcome!

Chocolate, awesome client work, peachy MSP marketing workshops around Australia, and a few long weekends thrown in – April had it all. Now, it’s time to take a closer look at what we got up to and what we’ve been talking about, with a few extra insights thrown in for good measure. Let’s get into it.

Let’s face it, branding isn’t always top of the to-do list for busy MSPs. Between managing clients, solving urgent IT queries, and staying on top of tech trends, it's easy to get comfortable and stick with what you’ve got. But when was the last time you looked at your website, logo, or your brand colours and thought, "Yep, that still feels like us"?

An effective social media strategy builds brand awareness, promotes community engagement, and grows your business (yes, it’s basically magic ✨), but when your strategy is unaligned it’s likely you’re wasting time, missing opportunities, and losing sight of your goals. In other words, ensuring your strategy is relevant and researched should be your top priority when it comes to social media marketing. 

Annnnnd that’s March gone but we didn’t waste a second. The team packed in a heap of goodness from organising a seamless (and tasty) Lunch & Learn to celebrating International Women’s Day, and our CEO Gabby even shared her MSP industry smarts on a panel discussion. Check out our wrap up below to see what we got up to and gain some seriously valuable insights.

While February felt like a blur (seriously, where did it go) we kept the marketing magic going from sponsoring an epic MSP masterclass to sharing the love on Valentine’s Day with essential insights. Today, we’re taking a closer look at what the team got up to and what we’ve been talking about this month.

January? Blink and you’ll miss it – at least that’s how it felt for our team who have been back in the office and working hard this month. We got into the swing of things ASAP, ensuring we could keep smashing goals (even in this heat) and keep our clients smiling. From photoshoots to an office revamp, new merch, and a website launch – here’s how January went for the Peaches.

You’re masters of the technical world, so when you’ve got a problem with emails you can get IT sorted. Need stronger cyber security measures? You’re the go-to expert. But when it comes to marketing, you might find it’s just falling flat.

November is always a hectic month for marketers (IYKYK), and it’s flown by for our Peaches. From an interstate conference (#EPontour) to running webinars, a couple of photoshoots, and plenty of projects on the go – we’ve been a busy bunch! Want the details? We’ve hand-picked November’s highlights below.

That’s a wrap for October, and the spookiest part of the month was realising how little of the year is left! Luckily, our peachy crew didn’t have much time to think about it with client achievements, an out of this world website launch, and some tasty new branding keeping us busy.

You know the drill by now, we’ve put every bit of peachy goodness from the month into a basket (this blog) so you can catch up! Meet our new graphic designer, check out our latest launches, and learn more about how we can help below.

Our monthly recap is hot off the press, and we’re here to catch you up on all things Electric Peach this August. From growing the team to celebrating the latest launches and heading to local MSP events, it’s been another big month for this peachy crew.

The month has flown by, and we’ve been a busy bunch (as always). Keen to see what the Peaches have been up to? Look no further – take a glimpse at our July happenings below, from our CEO Gabby’s podcast debut to some exciting MSP client visits and a stellar skincare event for our client Ocean Cosmetics at the very chic Lawson Flats.

In 2024, a website is crucial for businesses of all sizes and choosing the right platform is a pivotal step in building an effective website. To help you get started, we’ve outlined three key considerations to guide you in selecting the ideal platform for your business.

Want to know what our team’s been up to this month? The Peachy Download is here to give you a peek into what life has been like for the peaches over the last month. From fresh launches and our whereabouts, to insights and noteworthy trends, here’s this month's round up.